Quick Tips: Shape your writing for the web

Textual content for the web that is fresh, current, and matches with your audience often means that the prose comes from non-traditional sources because, lets face it, writing for the web is not like writing a book or conventional print material. Creating an editorial style that ’s appropriate is one of the challenges facing web masters today, and converting traditional printed text to online copy is a whole other test of editorial skill. This segment will cover a number of topics and tips on content and writing for the web, because much of how the substance should be presented online is a result of how it is perceived and utilized by the online reader. (Read more…)